About Digital Capital Marketing

Specialists In Roofing Lead Generation

Digital Capital Marketing is a UK-based performance marketing agency focused on helping roofing companies generate consistent, high-quality enquiries through Google Ads and SEO. We build measurable systems designed to turn search demand into booked appointments and profitable jobs.

Who We Work With

We work with ambitious roofing companies that want predictable growth. Whether you focus on repairs, replacements or inspections, we help you generate consistent enquiries from homeowners actively searching for your services in your local area.

Our Mission

Our mission is simple: build transparent, performance-driven marketing systems that generate real revenue for our clients. Every lead is tracked, every campaign is optimised, and results are measured against profitability – not vanity metrics.

What We Do

Our 6 Step Roofing Growth System

01.

Analysis

We analyse your current marketing, competitors and local search landscape to identify gaps and immediate growth opportunities.

02.

Strategy

We build a clear plan outlining budget allocation, keyword targeting, service focus and projected lead flow based on your area.

03.

Build

We create high-converting landing pages and set up tracking systems so every call and form submission is measured accurately.

04.

Launch

Google Ads and SEO campaigns are deployed strategically to capture homeowners actively searching for roof repairs and replacements.

05.

Optimise

We continuously monitor performance, refine targeting, improve conversion rates and reduce cost per lead through data-driven decisions.

06.

Scale

Once campaigns are profitable and predictable, we increase budget and expand coverage to generate more booked jobs month after month. 

Why Choose Us?

We focus exclusively on generating profitable roofing jobs — not vanity metrics. Our systems are built around real enquiries, real booked appointments and measurable return on investment.

We specialise in working with roofing companies. That means we understand seasonal demand, service margins, local competition and how homeowners search for repairs and replacements.

Every call, form submission and booked appointment is tracked. You’ll always know where your leads are coming from and how your campaigns are performing.

Our campaigns are built around cost per lead and profitability — not impressions or clicks. We optimise continuously to lower acquisition costs and improve lead quality.

We don’t rely on guesswork. Our 6-step process ensures campaigns are strategically built, launched and scaled based on data and performance benchmarks.

We target homeowners actively searching for roof repairs, inspections and replacements — meaning your enquiries come from people ready to take action.

We work closely with our clients to refine messaging, improve close rates and scale successful campaigns over time. Growth is built sustainably, not overnight.

Ready To Generate More Roofing Jobs?

If you’re looking for consistent, high-quality enquiries and a clear growth strategy for your roofing business, let’s talk. We’ll review your current marketing, assess your local competition and outline a practical plan to increase booked appointments.